The challenge
Saga already had a well-performing paid search account, but wanted an independent review to validate their approach, identify any missed opportunities and ensure they were getting the most from their investment.
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Independent validation.
TRAVEL
Independent validation.
10-point improvement plan.
Saga asked us to review their paid search activity, providing an independent assessment of performance and clear, practical recommendations to take the account to the next level.
What we did
We carried out a detailed analysis of over 400 campaign elements, covering structure, targeting, ad copy, bidding, keyword strategy and more. Our independent review provided a clear and objective assessment, along with a prioritised 10-point plan for improvement.
The outcome
Our analysis validated much of what was working well, while highlighting a number of opportunities to improve performance further. We delivered a 10-point plan with clear, practical recommendations, giving Saga the confidence to make informed decisions about next steps.
“The audit from Unscrambled was thorough, insightful and clearly presented. It gave us confidence in our approach and a clear set of recommendations to help us take performance to the next level.
KEY FACTS
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400+campaign elements analysed
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10-pointimprovement plan delivered
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Independentvalidation of a well-performing account
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Clear, practicalrecommendations for continued growth
Ready to improve your paid search?
Let’s talk.
Whether you’re looking for paid search management, an independent audit or specialist advice, we’d love to hear from you.